Page 45 - October 2015 Green Builder Magazine
P. 45
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meet KEEN standards. For example, the KEEN.Dry flex test flexes 43
a shoe 100,000 times in approximately 28 hours to check for any
faults in the product. The shoe then sits in an oven for one week PHOTO CREDIT: HEATHER WALLACE
and gets flexed again 30,000 times in under four hours.
Upscale Upcycling. The KEEN Garage serves as a fun and funky retail www.greenbuildermedia.com 10.2015
Expecting to produce 400,000 pairs of shoes in 2015, KEEN space furnished with upcycled one-offs.
has set a future goal at one million pairs of shoes per year.
Their expansion plan will be accomplished by hiring additional
employees and running their production lines 24 hours a day.
A COMMUNITY FOCUS
KEEN’s goal of “inspiring responsible outdoor participation and
land and water conservation,” has led to unique partnerships with
organizations both locally and globally. KEEN has a strong presence
in Portland, which reflects a deep commitment to interacting with
and reinvesting in their hometown community. The company’s
partnership with The ReBuilding Center is a prime example.
The ReBuilding Center of Our United Villages was established
in June of 1998. The facility accepts the region’s largest volume of
used building and remodeling materials, providing resources for
the benefit of communities with the goal of promoting sustainable
practices. The inventory includes everything from windows and
plumbing fixtures to salvaged tile and lumber.
In 1999, The ReBuilding Center took over the 53,000-square-
foot building they currently call home. The Center sees around
100,000 visitors a year and moves close to eight tons of recycled
materials every day.
A Work Shoe for Everyone
KEEN Utility can accommodate anyone looking for a work shoe, whether you need something for the service sector, for
protecting toes or to guard against cold or wet weather. The collection also includes work shoes that are slip resistant,
puncture resistant, or electro-static dissipative. KEEN is launching several new styles for fall 2015. KEEN Utility will also be
launching 12 new soft toe offerings and five new “American Built” styles in spring of 2016. www.keenfootwear.com/work
Mt. Vernon Collection The Durham Flint Low
American-Built and Full-Featured. Sporty Meets Lightweight Protection. This Just for the Ladies. Built on a
Features include the Mark II non-slip lightweight and versatile style transitions woman’s specific last, or
rubber bottom: left and right from work to weekend. The Durham is foundation, this shoe features left
asymmetrical steel toes, different electro-static dissipative to reduce excess and right asymmetrical steel toes
lacing options and the KEEN.Dry static electricity, and features Mark II and an oil-and slip-resistant
waterproof breathable membrane. non-slip rubber bottom and left and right non-marking outsole.
asymmetrical steel toes.