Page 43 - Megan Reichman

women who thought their time for beauty had
passed.
We accompanied Dianne on a recent visit to
a beautiful retirement village, Sunrise at La
Costa in Carlsbad, where she helped make
the day more beautiful for several of their resi-
dents. Mary Kincaid, mother of La Jolla cos-
metic surgeon Stuart B. Kincaid M.D. F.A.C.S.,
is a resident at the facility and was one of the
lucky ladies who received a makeover that day
from Dianne. Viewing the transformation of
these lovely seniors after receiving their make-
overs was truly heartwarming. It made their
day. Another senior, who was not a resident
at the facility but participated in the makeover
was Vera Eubank. I heard her excitingly telling
her makeup artist Susie, “I never wore eye
shadow before,” as she looked in the mirror at
the makeover she had just received. Dr. Stu-
art Kincaid, who carries Dianne’s makeup at San Diego Woman
his La Jolla and Temecula offices, was thrilled
to see how wonderful his mom looked after her
makeover, “ These beautiful senior women
truly appreciate what Dianne does for them. 43
You can see the transformation after they have
received their makeover.” One of the benefits
of Dianne’s makeup line is that is transcends
all ages. Her products are available at spas
and directly on the Internet at
http://www.dianneyork-goldman.com/products.htm .

Dianne York Goldman clothing cour-
tesy of Tobi Blatt, Jewelry courtesy
of Joslin of La Jolla, Hair courtesy of
Harold C.

Ironically, Dianne has recently taken on another cause at the
other end of the spectrum. She has realized that no matter
the age of women, they are always concerned with how they
look. “Many seniors have stopped wearing makeup feeling
as if they are too old for it to make a difference in their ap-
pearance.” Dianne has found that she can bring joy to the
senior community by offering her makeup services to these
September/October 2010