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DQG%u0003$//%u0003\\RXU%u0003PDUNHWLQJ%u0003DVVHWV%u000c, looking and sounding about like everyone else in your niche include;%u0014%u000c%u000335,&(%u0003EHFRPHV%u0003WKH%u0003RQO\\%u0003GLVWLQJXLVKLQJ%u0003IDFWRU%u000f%u0003LI%u0003LW%u0003DOO%u0003ORRNV%u0003WKH%u0003same;%u0015%u000c%u0003,I%u0003QRWKLQJ%u0003&/($5/<%u0003GLVWLQJXLVKHV%u0003\\RX%u0003IURP%u0003FRPSHWLWRUV%u000f%u0003DQG%u0003competitors%u2019 products or services appear so similar, it all comes GRZQ%u0003WR%u0003SULFHffl%u0003LQVWHDG%u0003RI%u0003EHLQJ%u0003VHHQ%u0003DV%u0003D%u0003WUXVWHG%u0003DXWKRULW\\%u0003:+2&$1%u000362/9(%u0003$%u0003352%/(0%u0003<285%u000335263(&76%u0003'(63(5$7(/<%u0003:$17%u000372%u000362/9(%u000f%u0003WKH\\%u0003VHH%u0003DV%u0003MXVW%u0003DQRWKHU%u0003ORRN%u0010DOLNH%u0003FRPSDQ\\%u0011%u00036R%u000f%u0003ZK\\%u0003QRW%u0003JR%u0003ZLWK%u0003WKH%u0003FKHDSHVW%u0011How is this possible? How can web assets in the same niche be so similar they are practically interchangeable?Simple. With few exceptions, tech wizards and graphic designers build your web site, load prebuilt templates that all look about the same, with minimal templated %u2018%u00bfOO%u0003LQ%u0003WKH%u0003EODQNV%u2019 copy that is all about the company or the product, (like a nice online brochure).This process is so common, most business owners don%u2019t even TXHVWLRQ%u0003LW%u0011But the fact that many people accept a %u00c0DZHG%u0003SURFHVV as %u2018the QRUP%u00b6%u0003GRHVQ%u00b6W%u0003VROYH%u0003DQ\\%u0003RI%u0003WKH%u0003SUREOHPV%u0003WKLV%u0003NLQG%u0003RI%u0003%u00c0DZHG%u0003SURFHVV%u000f%u0003RU%u0003DQ\\WKLQJ%u0003HYHQ%u0003UHPRWHO\\%u0003OLNH%u0003LW, creates.Here%u2019s what%u2019s real,%u2022 Tech experts are great at coding. They make bells and whistles work.%u0087%u0003%u0003*UDSKLF%u0003GHVLJQHUV%u0003PDNH%u00033,;(/%u0003(67$7(%u0003$66(76%u000f%u0003OLNH%u0003ZHE%u0003VLWHV%u000f%u0003