Page 32 - Demo

No business can survive those conditions for very long. And, it wasn%u2019t long before companies run by people who understood the seriousness of the problem, began to act.A Fortune 500 Company Reaches Out For HelpIn response to the business disruption following the World Trade Center disaster, a Fortune 500 Company hit the panic button. %HLQJ%u0003IDPLOLDU%u0003ZLWK%u0003P\\%u0003UHSXWDWLRQ%u0003DV%u0003D%u0003'DWD%u00036FLHQWLVW%u0003FDSDEOH%u0003RI%u0003solving marketing problems most couldn%u2019t even guess how to solve, WKH\\%u0003HQJDJHG%u0003PH%u0003WR%u0003%u00bfQG%u0003D%u0003ZD\\%u0003WR%u0003%u00b3FXW%u0003PDUNHWLQJ%u0003FRVWV%u00b4 and simultaneously, %u201cincrease sales%u201d.In other words, spend less and earn more. Cut costs, and increase VDOHV%u0011%u0003'2%u0003025(%u0003%86,1(66%u0003%u00b1%u0003:,7+%u0003$%u0003/2:(5%u00030$5.(7,1*%u0003%8'*(7%u0011%HVLGHV%u0003LPSURYLQJ%u0003H%u0264FLHQF\\%u0003DQG%u0003FXWWLQJ%u0003XQQHFHVVDU\\%u0003FRVWV%u000f%u0003WKH%u0003%(67%u0003ZD\\%u0003WR%u000363(1'%u0003/(66%u0003DQG%u0003($51%u0003025(%u000f%u0003LVff%u0003%u0014%u000c%u0003),1'%u0003%(77(5%u000335263(&76%u000f%u0003DQGff%u0003%u0015%u000c%u0003GHOLYHU%u0003D%u0003VWURQJHU%u000f%u0003PRUH%u0003HQJDJLQJ%u0003PHVVDJH%u0003WKDW%u0003*(76%u0003$77(17,21%u0003DQG%u0003&203(/6%u0003$%u00035(63216(%u00117R%u0003%u00bfQG%u0003WKRVH%u0003,'($/%u0003SURVSHFWV%u000f%u0003,%u0003GHYHORSHG%u0003WKH%u0003SURSULHWDU\\%u0003PRISM Research Method%u2122. And, the results were spectacular!$%u0003QXPEHU%u0003RI%u0003P\\%u0003)RUWXQH%u0003%u0018%u0013%u0013%u0003DQG%u0003*OREDO%u0003%u0018%u0013%u0013%u0003FOLHQWV%u000f%u0003LQFOXGLQJ%u0003%0:%u000f%u00039ROYR%u000f%u0003&96%u000f%u0003*LOOHWWH%u000f%u0003DQG%u00035HHERN%u000f%u0003ODXQFKHG%u0003QHZ%u000f%u0003SRVW%u0003ffi%u0014%u0014%u0003PDUNHWLQJ%u0003FDPSDLJQV%u0003%$6('%u000321%u00030<%u000335,60%u0003/,67%u00035(6($5&+%u000f%u0003that generated hundreds of millions of dollars in sales, in DERXW%u0003D%u0003\\HDU%u00115HVXOWV%u0003WKLV%u0003JRRG%u0003GRQ%u00b6W%u0003VWD\\%u0003XQGHU%u0003ZUDSV%u0003IRU%u0003ORQJ%u0011%u0003:RUG%u0003JRW%u0003RXW%u0011%u0003And soon, companies of all sizes and descriptions were waiting in OLQH%u0003IRU%u0003PH%u0003WR%u0003LPSOHPHQW%u000335,60%u00035HVHDUFK%u0003IRU%u0003WKHP%u0011