Page 55 - Handout of Rreport Writting

Faculty of Engineering

• Charts and Graphs: Visual representations of data and statistics to make information easier

to understand and analyze.

• Layout and Design: The organization of visual elements on a page or screen to guide the
viewer’s attention and enhance the overall aesthetic.

• Context: Understanding the target audience, cultural influences, and the specific purpose

of the communication to tailor the visuals effectively.

3.4.1 visual communication design ( ةيئرملا
تلااصتلاا ميمصت)
Visual Communication Design is the process of planning, creating, and implementing visual

elements to effectively convey information to a specific audience.
Visual communication design goes beyond the mere use of visuals; it involves a thoughtful and

strategic approach to visually represent concepts or data in a way that is both visually pleasing and

meaningful.

3.4.2 Characteristics of visual communication )يصربلا لاصتلاا صئاصخ(

Several key characteristics of visual communication that set it apart as a powerful and effective

means of conveying information and messages:

• Visual Nature: Visual communication primarily relies on visual elements to convey

information. These visual representations often overcome language barriers and can be
easily understood by diverse audiences.

• Simplicity and Clarity: Effective visual communication is characterized by simplicity and

clarity. The visuals are designed to be easily understood at a glance, conveying the message

without unnecessary confusion.

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