Page 7 - NFS Value Prop Hybrid Booklet
P. 7

Strategic Approach with
        Competitive Advantages


        Leadership                        Business Development

        3 Proven Sales and Support        3 Alternative Channel programs with
          Leaders with unique and critical   industry specific business partners,
          experiences                      expertise and Loan Officer (LO)
                                           execution support
           - Scale and mid-size organizations
                                          3  Industry leading lead generation
           -  Distributed Direct to Consumer
            and Business to Business sales and   capabilities and “Selling AAG” sales
            fulfillment platforms          process
           -  Experience in both Reverse and   3   National brand with comprehensive
            Traditional 1st mortgage sales and   Direct to Consumer and Business
            support                        to Business marketing tools and
                                           commitment to local LO execution
           -  Industry specific expertise in self-
            source





        Training & Education              Dedicated Sales Support
        3  Hands-on, in-person orientation   3 Dedicated Mortgage Sales Spe-
          and new hire training            cialist
        3 Industry-leading "Tier II" program   -     Individualized one-on-one support
          (inexperienced Reverse Mortgage    at on-boarding with systems, pro-
          Loan Officer)                      cess, and guidelines.
        3  Dedicated on-boarding team to     -  Loan structuring guidance and pipe-
          smooth transition and provide post   line surveillance.
          training systems support           -  Out of office coverage for customer

        3 Ongoing sales process coaching     contact.
          through Divisional Sales Coaches
                                          3 Dedicated fulfillment and credit re-
        3 Business to Business Self Source   sources with workflows to support
          coaching through industry specific   field sales and purchase
          Business Development Specialists
                                          3 Change execution resources to
                                           drive efficient regulatory and com-
                                           pany initiative implementation
                                          3 Strong origination platform and
                                           contact management technology
                                             -  Salesforce and Lendforce TM
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