Page 84 - Writing Pie_2
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B WRITING AN ADVERTISEMENT

ADVERTISEMENTS are everywhere … television, magazines, newspapers,
radio, the Internet. Writers use many ways to persuade people to buy their
products. They may use both facts and opinions.
ADVERTISEMENTS should have a persuasive phrase or sentence to grab
readers’ attention. The sentence could:
1. Promise beauty, wealth, or fun.
2. Say that a famous person buys this product.
3. Show good value (low price).
4. Say everybody uses/loves/does it.

WARM UP Of the 4 choices above, how is this ADVERTISER trying to persuade?

With JJ Jeans

You’ll never look better!

SAMPLE Mom’s Treat Shop

Used Toys for Sale Cakes, cookies, and more…!
Try the treats that
All the fun !
At low, low cost ! everyone is talking about!
Saturday, August 07, 2010

123 Main Street

82 ✷ Part II
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