Page 4 - Meal Range Redesign (Jilly's major project)

Meal range idea 3 The reasoning behind this idea is to use the iconography we already have

but put a completely new the fish type at the top, more in-keeping with
olive oil and lemon
Garlic and Chilli Oil
olive oil and lemon
Garlic and Chilli Oil
organic tomato sauce
Moroccan sauce
organic tomato sauce
Moroccan sauce
Sardines in organic
Sardines in organic
the white / yellowfin tuna packs. Fish 4 ever Fish 4 ever Sustainably-fished Sustainably-fished
Sardines in
Sardines in
Sardines in
Sardines in organic
Sardines in
Sardines in organic
Sustainably-fished
Sustainably-fished
Sustainably-fished
Sustainably-fished
Sustainably-fished
Sustainably-fished
Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
Once opened keep refrigerated and consume Net weight: 120g within two days / Efter åbning holdbar 2 Made in Spain Allergy advice: For allergens, see ingredients in bold Packed in Spain / pakket i Spanien for Organico Realfoods, 3 City Limits, Reading, (total percentage of organic ingredients 59%) RG6 4UP, UK Tel: 0118923 8760 Imported in Australia by First Ray, Suite 173 / 137 Cardigan St, Carlton, 3053 VIC Australia. www.firstray.com.au Trace your fish: in organic Moroccan sauce Sustainably-fished Sardines Once opened keep refrigerated and consume Net weight / Nettovægt: 120g dage i køleskab. Made in Spain Packed in Spain / pakket i Spanien for Organico Realfoods, 3 City Limits, Reading, RG6 4UP, UK Tel: 0118923 8760 Imported in Australia by First Ray, Suite 173 / 137 Cardigan St, Carlton, 3053 VIC Australia. www.firstr
within two days / Efter åbning holdbar 2
Made in Spain
Once opened keep refrigerated and
dage i køleskab.
Australia. www.firstray.com.au
consume within two days

Net weight / Nettovægt: 120g
Net weight / Nettovægt: 120g
Typical value per 100g (drained) / Gemiddelde
Gemiddelde voedingswaarde per 100g
.
Trace your fish:
voedingswaarde per 100g (uitlekgewicht)
Trace your fish:
Typical value per 100g (drained) Fish 4 ever almonds*,parsley*, sea salt. *from organic agriculture, certified by CRAEGA ES-ECO-022-GA cardamom*, nutmeg*, turmeric*, cayenne*, cloves*, white pepper*, onion*, red pepper*, raisins*, Ingredients: Sardines (Fish) (40%), tomato*, olive oil*, garlic*, black pepper*, coriander*, ginger*, paprika*, www.fish4ever.co.uk Enter the code at and organic ingredients. Learn more about canned fish you can trust at www.fish4ever.co.uk boats. We only use traditional artisan methods in our packing and only add ‘clean’ natural 120g in organic Moroccan sauce Sustainably-fished Sardines Fish 4 ever 4.82g landbrug er certificeret af CRAEGA ES-ECO-022-GA (samlede andel af økologiske ingredienser 19%) Ingredienser: sardiner (80%), tomat (12%)*, ekstra jomfru olivenolie* løg*, hvidløg*, havsalt. *Økologi

in Garlic and Chilli Oil
1033kJ/243kcal
133kJ/320kcal
(drænet):
17.1g
132mg
21g
Enter the code at
3
Enter the code at
0.233g
92mg
9.9g
in organic olive oil and lemon
www.fish4ever.co.uk
www.fish4ever.co.uk
Per serving
Sustainably-fished 637kJ/154kcal 26.5g 5.8g 4.4g 0.3g 16.6g 0.33g Sustainably-fished Best before see pack Bedst før Se pack 496kJ/117kcal 8.16g 2g less than 1g 1g 80mg 1.78g Sustainably-fished Typical value per 100g 951kJ/229kcal 19.92g 3.26g 6.9g 6.9g Omega Sustainably-fished 438kJ/101kcal 6g 1g 3g
Sustainably-fished Sardines
Sustainably-fished Sardines
Sardines Per serving 12.7g 2.8g 2.1g 0.1g 8g 0.16g 63.3mg Sardines 2.3g 0g 10g 0.2g Sardines Per serving 571kJ/137kcal Sardines Per serving 5.16g 2.2g 3.6g 1.62g 8.76g 0.6g 240mg 1.62g
in organic
in Garlic and Chilli Oil Best before see pack olive oil and lemon in organic 12g 1.96g 4.14g 4.14g 5.94g 0.14g 48mg in organic
agriculture, certified by CRAEGA ES-ECO-022-GA) (total percentage of organic ingredient24%)
Fish 4 ever
Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser.
Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser.
Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser.
Best before see pack Bedst før Se pack
Best before see pack Bedst før Se pack
120g 120g Servings per package: 2 - Serving size: 48g (Drained weight) of which saturates / waarvan verzadigde vetzuren Moroccan sauce tomato sauce
120g
in Garlic and Chilli Oil
landbrug er certificeret af CRAEGA ES-ECO-022-GA) (samlede andel af økologiske ingredienser 24%)
120g
120g
120g
in organic olive oil and lemon
Ingredienser: Sardiner (75%), ekstra jomfru olivenolie* (19%), citron* (3%), citronsaft* (2%), havsalt (1%).*
NUTRITION INFORMATION Servings per package: 2 - Serving size: 48g Energy / Energie Sustainably-fished Sustainably-fished Fat - Total / Vetten spicy tomato sauce spicy tomato sauce of which saturates / heraf mættet fedtsyrer Carbohydrates / Koolhydraten of which sugars /waarvansuker Protein / Eiwitten Mackerel fillets in organic Mackerel fillets in organic Salt/ zout Sodium mustard sauce mustard sauce NUTRITION INFORMATION Sustainably-fished Sustainably-fished Energy / Energie Fat - Total / Vetten Carbohydrates/ Koolhydraten Mackerel fillets in organic Mackerel fillets in organic of which sugars /waarvansuker Protein / Eiwitten Salt/ zout Sodium Omega 3 NUTRITION INFORMATION Servings per package: 2 - Serving size: 60g Energy Fat - Total of which saturates Carbohydrates of which sugars Prot
Ingredienser: Sardiner (75%), ekstra jomfru olivenolie*(18%) hvidløg*(5%), chili pulver*, hav salt. (*Økologiske
boats. We only use traditional artisan methods in our packing and only add ‘clean’ natural
boats. We only use traditional artisan methods in our packing and only add ‘clean’ natural
Sustainably-fished Sardines
Ingredients: Sardines (Fish) (75%), extra virgin olive oil* (19%), lemon* (3%), lemon juice* (2%), sea salt (1%).
* from organic agriculture, certified by CRAEGA ES-ECO-022-GA (total percentage of organic ingredients 19%)
and organic ingredients. Learn more about canned fish you can trust at www.fish4ever.co.uk
and organic ingredients. Learn more about canned fish you can trust at www.fish4ever.co.uk
Ingredients:Sardines (Fish) (75%),extra virgin olive oil*: (18%), garlic*: (5%), chilli powder*, sea salt. *from organic

Our careful catch and pack approach brings you these plump sardines caught by local small

Our careful catch and pack approach brings you these plump sardines caught by local small
Our careful catch and pack approach brings you these plump sardines caught by local small
Our careful catch and pack approach brings you these plump sardines caught by local small
Økologiske landbrug er certificeret af CRAEGA ES-ECO-022-GA (samlede andel af økologiske ingredienser 19%)
Sustainably-fished Sardines

in Organic Olive Oil
in Organic Olive Oil
spinach and seaweed sauce
spinach and seaweed sauce
Sustainably-fished Yellowfin Tuna
Sustainably-fished Yellowfin Tuna
Mackerel in organic
Mackerel in organic
Sustainably-fished
Sustainably-fished
137 Cardigan St, Carlton, 3053 VIC Australia.
Fish 4 ever fillets in Organic Olive Oil fillets in Organic Olive Oil Sustainably-fished white Tuna Sustainably-fished white Tuna Once opened keep refrigerated and consume within two days / Efter åbning Packed in Spain / pakket i Spanien for Organico Realfoods, 3 City Limits, Reading, Imported in Australia: First Ray, Suite 173 / Fish 4 ever Fish 4 ever Fish 4 ever Fish 4 ever Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever

Fish 4 ever

Fish 4 ever
Fish 4 ever
Made in Spain
ingredients 24%)
0 O
3
3
1 0 . 2 0 3 8 P / holdbar 2 dage i køleskab. RG6 4UP, UK Tel: 0118923 8760 www.firstray.com.au 1 0 . 2 0 ES 8 P / Made in Spain 1 0 . 2 0 ES 8 P / 0 O Made in Spain 1 0 . 2 0 ES 8 P / 0 O Made in Spain
0 O
3
CE Net weight: 120g CE CE CE
Fish4ever Omega Once opened keep refrigerated and consume Organico Realfoods, 3 City Limits, Reading, Imported in Australia by First Ray, Suite 173 / 137 Cardigan St, Carlton, 3053 VIC Once opened keep refrigerated and consume Imported in Australia by First Ray, Suite 173 /
Fish4ever
Trace your fish:
High in
3 Net weight / Nettovægt: 120g Net weight / Nettovægt: 120g within two days / Efter åbning holdbar 2 Packed in Spain / pakket i Spanien for within two days / Efter åbning holdbar 2 Organico Realfoods, 3 City Limits, Reading, 137 Cardigan St, Carlton, 3053 VIC Australia.
in Organic Olive Oil
Made in Spain
Pole Allergy advice: For allergens, see ingredients in bold (total percentage of organic ingredients 39%) Typical value per 100g (drained) / Gemiddelde voedingswaarde per 100g (uitlekgewicht) Trace your fish: Organico Realfoods, 3 City Limits, Reading, 137 Cardigan St, Carlton, 3053 VIC Australia. Trace your fish: Trace your fish: RG6 4UP, UK Tel: 0118923 8760 Australia. www.firstray.com.au Packed in Spain / pakket i Spanien for
Line consume within two days / Efter åbning Packed in Spain / pakket i Spanien for Imported in Australia: First Ray, Suite 173 / RG6 4UP, UK Tel: 0118923 8760
Sustainably-fished 786kJ/188kcal 8.9g 1.7g less than 2g less than 1g 25.9g 0.75g 300mg 2.3g Once opened keep refrigerated and holdbar 2 dage i køleskab. RG6 4UP, UK Tel: 0118923 8760 dage i køleskab. www.firstray.com.au
Enter the code at
in Organic Olive Oil www.firstray.com.au in organic mustard sauce dage i køleskab.
less than 0.5g
www.fish4ever.co.uk
120g
120g Per serving 354kJ/84.6kcal 4g 0.77g less than 1g Fish4ever High in Sustainably-fished Mackerel certificeret af CRAEGA ES-ECO-022-GA) (samlede andel af økologiske ingredienser 45%) in organic spicy tomato sauce Once opened keep refrigerated and Packed in Spain for Organico Realfoods, 3 City Limits, Reading, RG6 4UP, UK Tel: Imported in Australia by First Ray, Suite 173 / 137 Cardigan St, Carlton, 3053 VIC Australia. www.firstray.com.au
160mg
Net weight / Nettovægt: 120g Drained weight / Drænet vægt: 90g
1.04g
11.7g
0.34g
Servings per package: 2 - Serving size: 45g (Drained weight)
Gemiddelde voedingswaarde per 100g
Fish4ever
in organic olive oil
Trace your fish:
ES in organic olive oil
Fish 4 ever
Fish 4 ever
ingredients. Learn more about canned fish you can trust at www.fish4ever.eu
er certificeret af CRAEGA ES-ECO-022-GA) (samlede andel af økologiske ingredienser 24%)
(*from organic agriculture, certified by CRAEGA ES-ECO-022-GA) (total percentage of organic
3
Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser.
in Organic Olive Oil
Ingredients: Yellowfin tuna (Thunnus Albacares) (75%), cold pressed olive oil (24%)*, sea salt.
Sustainably-fished Yellowfin Tuna
Bonito Omega Typical value per 100g (drained) / Gemiddelde Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser. organic ingredients. Learn more about canned fish you can trust at www.fish4ever.co.uk Sustainably-fished Mackerel fillets Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser. consume within two days Ingredienser: Makrel (54%), sennep* (36%), ekstra jomfru olivenolie* (8%), hvidløg*, løg, vand, hav salt sea salt certified by CRAEGA ES-ECO-022-GA) (total percentage of organic ingredients 45%) Ingredients: Mackerel (Fish) (54%), mustard* (36%), extra virgin olive oil* (8%), garlic*, onion*, water, Sustainably-fished Mackerel fillets
Bedst før Se pack
Ingredienser: Gulfinnet tunfisk (75%), ekstra jomfru olivenolie (24%)*, havsalt. (*Økologiske landbrug
Best before see pack
del norte of which saturates / waarvan verzadigde vetzuren organic ingredients. Learn more about canned fish you can trust at www.fish4ever.co.uk We only use traditional artisan methods in our packaging and only add ‘clean’ natural and bringing you 100% pole and line fished meaty Mackerel fillets, caught by local small boats. Our careful catch and pack approach sets the highest standard in quality and sustainability, voedingswaarde per 100g (uitlekgewicht) 884kJ/211kcal less than 2g less than 1g Ingredienser: Makrel (54%), tomat* (35%), olivenolie (8%)*, citronsaft*,salt, chilipulver* (*Økologiske landbrug er salt. *from organic agriculture, certified by CRAEGA ES-ECO-022-GA) (total percentage of organic ingredient 45%) Ingredients: Mackerel fillets (Fish) (54%), Tomato (35%)*, Extra virgin olive oil (8%)*, Lemon juice*, Chilli pepper*, sea We only use traditional artisan methods in ou
NUTRITION INFORMATION www.fish4ever.co.uk Energy / Energie Enter the code at Carbohydrates/ Koolhydraten of which sugars /waarvansuker Protein / Eiwitten 120g Per serving 398kJ/94.9kcal 11.3g 5g 2.3g 1g less than 1g less than 0.5g 26.9g 12g in spinach and seaweed sauce 1.5g 0.67g Sustainably-fished Mackerel Fish 4 ever www.fish4ever.co.uk Enter the code at in organic spicy tomato sauce Sustainably-fished Mackerel fillets Fish 4 ever www.fish4ever.co.uk Enter the code at in organic mustard sauce Sustainably-fished Mackerel fillets Fish 4 ever 651kJ/155kcal Typical value per 100g Gemiddelde voedingswaarde per 100g 865kJ/206kcal
use traditional artisan methods in our packaging and only add ‘clean’ natural and organic
Typical value per 100g
Fat - Total / Vetten Sustainably-fished
bringing you 100% pole and line fished Yellowfin Tuna caught by local small boats. We only
100mg
Our careful catch and pack approach sets the highest standard in quality and sustainability,
0.25g
White Tuna Fillets
Sustainably-fished Yellowfin Tuna in
Sustainably-fished Yellowfin Tuna in
Enter the code at

in Organic Olive Oil
www.fish4ever.co.uk
Omega 3
Salt/ zout
Sodium
120g
Net weight / Nettovægt: 120g Drained weight / Drænet vægt: 90g
0.11g
45mg
certified by CRAEGA ES-ECO-022-GA (total percentage of organic ingredients 24%)
certificeret af CRAEGA ES-ECO-022-GA (samlede andel af økologiske ingredienser 24%)
Fish 4 ever
Yellowfin Tuna Fish 4 ever
in organic olive oil
in organic olive oil
Ingredienser: Hvid tun (75%), ekstra jomfru olivenolie (24%)*, havsalt. *Økologiske landbrug er
Allergy advice: For allergens, see ingredients in bold / Allergiinformation: Allergener - se fremhævede ingredienser.
Ingredients: White tuna (75%), cold pressed olive oil (24%)*, sea salt. *: from organic agriculture,
organic ingredients. Learn more about canned fish you can trust at www.fish4ever.eu
ES Bedst før Se pack Best before see pack Best before see pack Bedst før Se pack Best before see pack Bedst før Se pack Typical value per 100g 633kJ/152kcal 9.82g 1.68g 4.1g less than 2g 14.4g 0.88g 352mg Sustainably-fished 8g 2.3g 0.8g 0.7g 20g 0.45g 180mg 15.7g 3.2g 1g 0.9g 15g 1g 400mg
only use traditional artisan methods in our packaging and only add ‘clean’ natural and
1 0 . 2 0 3 8 P / 0 O Sustainably-fished Sustainably-fished
NUTRITION INFORMATION Energy / Energie Fat - Total / Vetten Carbohydrates/ Koolhydraten of which sugars /waarvansuker Protein / Eiwitten Salt/ zout Sodium Omega 3 in organic spinach Per serving 380kJ/91.2kcal less than 1.2g Mackerel fillets 4.8g 1.4g 0.48g 0.42g 12g 0.27g 108mg Mackerel fillets Per serving 9.4g 1.9g 0.6g 0.5g 9g 0.6g 240mg
Sustainably-fished White Tuna Fillets
CE Servings per package: 2 - Serving size: 45g (Drained weight) of which saturates / waarvan verzadigde vetzuren Per serving 391kJ/93kcal 519kJ/124kcal
bringing you 100% pole and line fished meaty White Tuna, caught by local small boats. We
Mackerel
Our careful catch and pack approach sets the highest standard in quality and sustainability,
in organic
Sustainably-fished White Tuna fillets
Sustainably-fished White Tuna fillets
in organic
and seaweed sauce 5.9g 1g 2.46g 8.64g 0.53g 212mg spicy tomato sauce mustard sauce
starch*, sea salt.*from organic agriculture / aquaculture, certified by CRAEGA ES-ECO-022-GA
in organic spinach and seaweed sauce
120g
120g
Best before see pack
120g
ES Current White / yellofin tuna 120g 120g 120g
1 0 . 2 0 3 8 P / 0 O
CE of which saturates / heraf mættet fedtsyrer
Ingredients: Mackerel (Fish) (60%), seaweed (10%)*, spinach (8%)*, onion*, olive oil*, garlic*, ginger*, potato
boxes. NUTRITION INFORMATION Servings per package: 2 - Serving size: 60g Energy Fat - Total of which saturates Carbohydrates of which sugars Protein Salt Sodium NUTRITION INFORMATION Servings per package: 2 - Serving size: 60g Energy / Energie Fat - Total / Vetten Carbohydrates / Koolhydraten of which sugars /waarvansuker Protein / Eiwitten Salt/ zout Sodium NUTRITION INFORMATION Servings per package: 2 - Serving size: 60g Energy / Energie Fat - Total/ Vetten of which saturates / heraf mættet fedtsyrer Carbohydrates / Koolhydraten of which sugars /waarvansuker Protein / Eiwitten Salt/ zout Sodium
Fish 4 ever Fish 4 ever Fish 4 ever
Fish 4 ever
Fish 4 ever
Fish 4 ever
ES ES
0 O
1 0 . 2 0 3 8 P / 1 0 . 2 0 3 8 P / 0 O ES
CE CE 1 0 . 2 0 3 8 P / 0 O 5 034210 522354
CE