Page 12 - FASTSIGNS Case Study Book
P. 12

Evolve
         TruNorth Con-                                                  REAL ESTATE/RENTAL AND LEASING
         struction






















            Signs and Graphics Help Student Housing Project Rise Above Competition
            The Challenge                                       those visiting the university athletic campuses across
            Evolve is the largest student housing complex in    the street .
            Bloomington, Indiana; it has multiple buildings that
            encompass a city block. Located in a high-traffic   Directional and wayfinding signs were installed
            area across from several prime Indiana University   throughout the facility to guide students, visitors
            facilities, the signs had to follow strict city codes .   and potential residents to the many apartments
            Evolve needed to build awareness and visibility     and facility amenities. ADA and identification signs
            while maintaining brand consistency across its large   inside help identify rooms and extend branding.
            footprint .                                         Wall murals incorporating elements of the city of
                                                                Bloomington and Indiana University were placed
            The Solution                                        around the facility, with an abstract design mural
            FASTSIGNS  worked with the City of Bloomington      designed for the elevator bay . Frosted vinyl on
                       ®
            Planning Department to understand the sign          many of the glass panels and doors adds visual
            allowances for large businesses and to keep the     interest, and creates privacy .
            new signs and graphics for Evolve within the proper
            parameters, while still ensuring they would achieve   The Result
            maximum visibility for the facility .               Over 1,500 unique signs and graphics were
                                                                designed and installed. In a competitive student
            Monument signs were added on two busy streets,      housing market, Evolve now has the visibility needed,
            as well as at the back entrance . Exterior dimensional   meets city codes and experienced 100% occupancy
            letters were installed and can be seen by drivers   upon opening .
            and passersby from each direction, including from
                                                                *This project was completed by FASTSIGNS  of Bloomington, IN.
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