Page 16 - FASTSIGNS Case Study Book
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Jacksonville University Basketball
        TruNorth Construction                                                                     CONSTRUCTION
                                                                                                  EDUCATION





















            University Creates a Splash with Larger-Than-Life Graphics
            The Challenge                                       For the interior, large-scale vinyl wraps in the main
            Recognized as “America’s Best College” in the       space, coaches’ offices, and weight rooms really
            South for over 10 consecutive years by U.S. News    embraced school pride and spirit . To give the visual
            & World Report, Jacksonville University built a new   impression of a “halo” of light, Halo Lit dimensional
            Basketball Performance Center and hired a new       letters were used to create an eye-catching focal
            head coach to re-energize it’s athletic program.    point . Branded ADA graphics ensured compliance .
            It was a perfect time for the university marketing   With sleek design all around, the signage experts
            team to explore new visual possibilities, and their   used translucent vinyl to create a layered effect to
            vision was to create a branded environment that     contrast the opaque vinyl and keep the modern
            would excite, inspire and energize the players and   environment visually interesting.
            staff who use the facility daily.
                                                                The Result
            The Solution                                        Custom graphics helped the Jacksonville University
            FASTSIGNS  leveraged the branded elements of        achieve more than they thought possible by
                       ®
            Jacksonville University Athletics and transformed   enhancing the overall training experience for the
            them into larger-than-life signage. On the exterior,   basketball players and team . The comprehensive
            dimensional letters of various materials and finishes  solution also helped the school truly capture their
            made the location noticeable from all sides of the   new head coach’s energy and positioned the school
            building, and a high-impact exterior window graphic   to attract top talent to the program.
            brought their signature dolphin symbol to life with   *This project was completed by FASTSIGNS  of Jacksonville,
                                                                                                    ®
            a large-format vinyl installation.                  FL - St. Johns Bluff.
























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