Page 20 - FASTSIGNS Case Study Book

Farmington High School Athletic Organization
TruNorth Construction CONSTRUCTION
EDUCATION

High School Elevates First Impressions with New Branding
The Challenge added to the student section bleachers and trash cans
Farmington High School wanted to create a modern campus further extended the branding. When glass tile proved
experience as they rolled out a new logo and began to be too expensive to use to build the exterior of the
construction. They wanted the lobby and gym to make a concession stand, a graffiti-free wall wrap was used
great first impression, and be functional and durable. to ensure that any unwanted writing could be easily
removed . Other wall graphics, a desk wrap and a table
The Solution wrap were added to the athletic department lobby and
FASTSIGNS met with key personnel to identify the conference room .
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types of signs needed for the new buildings . The new
logo was used in many places while phasing out the old The Result
one, including on specialty items such as vehicle hang After seeing all of the improvements, other department
tags, bumper stickers, flags and t-shirts to gain buy-in heads wanted improvements in their own areas . Farmington
from the students, staff and community. High School continues to hear great comments from
students, staff and alumni as people have embraced the
Printed acoustic tiles were added to the gymnasium to new look around campus .
make a great first impression with students and fans, and
had the added benefit of noise reduction. Graphics *This project was completed by FASTSIGNS of
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Farmington, NM.

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