Page 136 - Massage Therapy School Program

Teacher’s Guide: Massage Therapy & Retailing Suggestions on where to teach in the curriculum:
 Business
Class Format and Time Required:
 Lecture
 Discussion
Time:
 1 Hour Class – Lecture Only
 2 Hour Class - Lecture with Discussion
 3 Hour Class – Lecture with Discussion and Role Play
Module Contents:
 Presentation outline
 PowerPoint presentation
 Student Handout (used for note taking during the presentation)
 Student Quiz
 Student Quiz and Handout Answer Sheet
Objectives:
The objectives of this presentation are for students to understand:
 The Three C’s of Selling
 The techniques for successfully retailing products
 The advantages and disadvantages of retailing products
 The term Keystoning
 The qualifications for choosing a particular product to sell
 The techniques for effective merchandising
 The key elements to ethical product
 The three elements of driving the BUS
Materials Provided:
PowerPoint Presentation
Student Materials
Biofreeze® Build Your Practice Folder
Preparation:
Additional Materials Required:
Computer
PowerPoint Reader (installed) Projector
Screen
Massage Therapy & Retailing – Teacher’s Guide
 Make sure the computer is connected to the projector and that a PowerPoint (PPT) reader is installed. Contact your IT department if you have difficulties.
 Open the Massage Therapy & Retailing PPT presentation and make sure that it works with your system.
 Review the PPT presentation prior to class.
 Make copies of the student materials and the related teaching materials.
 Verify that you have enough product samples for students.
©March 2012, P05507, Rev. 0