Page 178 - The UnCaptive Agent
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CHIEF COOK AND BOTTLE WASHER        151



               into it. Avoid spending it on your lifestyle for as long
               as you want it to grow rapidly.
                  My second answer will refer you back to the bench-
               marking surveys I’ve mentioned earlier. The average
               client service agent in a personal lines agency services
               about $140,000 of commission. The average client
               service agency in a small agency, managing a commer-
               cial lines book of business, manages something over
               $200,000 in commission (you can find exact numbers
               by agency size, focus, and location in the benchmark-
               ing surveys themselves). When your agency begins to
               approach fifty percent of the average amount of com-
               mission serviced and you find yourself spending time
               managing client relationships, that is the time to hire
               your first client service agent.
                  You’ll know it’s time to hire an accountant when
               you announce the opening of your business. Whether
               that accountant is a contractor of some kind or not, you
               should have that person on board from the beginning.
                  When do you know it’s time to hire a producer?
               That’s simple. When you have client service agents that
               are handling one hundred percent of the client service
               in your agency, you have someone doing one hundred
               percent of the accounting and administrative tasks in
               your agency, when virtually one hundred percent of
               your time is spent as a producer, and when the agency’s
               growth is beginning to slow: that is the time for you to
               consider hiring a producer.


               Work on Your Business, Not Just in It


               One last point about time management skills: you need
               to set aside time daily and weekly to work on your busi-
               ness and not only in it. Since your business should be
               founded on you, as we discussed earlier, some of this
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