Page 56 - Ciaran Kinsella
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Universal Design Project
Primary Research
Would you rather national or
international tourism?
Nationally
Internationally
Both
83 people surveyed
Survey by Jorge
Problem Statement
Older adults are reluctant to travel internationally due to a
variety of issues including organisation and planning
issues, airport confusion and document management
Hypothesis
Creating an international travel product that simplifies international trip planning
for older adults through iterative design and user testing, we will see a decrease in
their reluctance to travel internationally and an increase in their interest, even if it
doesn't surpass the 57.8% who prefer national travel
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