Page 29 - Process book_Catherine_Byrne

PERSONA

TWO

e s s i b i l i t y
c

c

a “

-

a “

n

o

n a m e l i f e s t y l e
s Mark McGrath
technology proficiency
r a g e low high
27
e l o c a t i o n health and wellness
Kildare, Co. Kildare. low high
p
o c c u p a t i o n social connection
Software Developer low high
(works remotely)
personal growth
f a m i l y s t a t u s low high
Single
m o b i l i t y accessibility
Mark is a wheelchair user low high

DEFINING

3

26