Page 8 - Tristan Kwong
P. 8
Industrial Design
Project booklet
S Strengths / W Weaknesses /
• Wireless means no resistance of a cable
• Ease of transport
• Battery powered - requires varying battery size
• No need for wire management • Latency and less accurate
• Snap fitted design reduces screw fixes • Cost can be slightly higher due to functions
• Allows freedom and flexibility of use • Battery life limitations
• USB Dongle can be lost
Opportunities / Threats /
o • Can be marketed for niche consumers T • Durability
• Clearer instructions and user control
• Lesser known brand in terms of product
• Price point may give the impression that the product
is cheap
• Strong competition in comparison to other brands such
as Logitech, SteelSeries, Apple etc.
06. SWOT