Page 10 - Cillian Burke
P. 10

COMPANY                                                                                                                                                                 OPPORTUNITY

                              FOSTEX                                                                                                                                                                The ability for the
                                                                                                                                                                                                    user to bring near
                           High end audio
                         eqipment, targeted                                                                                                                                                       studio quality to other
                                                                                                                                                                                                    locations, helping
                        towards professional                                                                                                                                                       to bring music lovers
                          music enthusiasts
                                                                                                                                                                                                         together.

                                                                                                              PRODUCT

                                                                                                               CONTEXT






                                                           ICON                                                                                                              SCENARIO
                                                      ZAHA HADID                                                                                                    Studio quality headphones


                                              Fluid forms, complex patterns                                                                                         to record and listen to music
                                                 and graphical elements.                                                                                               through great quality.
                                                Pushing the boundaries of                                                                                           Speaker can be brought to
                                                       surroundings.                                                                                                    meet ups with other
                                               Use of modern materials and                                         USER                                                  music enthusiasts,
                                                       technologies.                                                                                                  ensuring quality sharing
                                                                                                           Strong musical passion,                                            of sound.
                                                                                                          willing to pay for quality.
                                                                                                       Records own music and wants
                                                                                                           to display work through
                                                                                                             quality equipment.
                                                                                                          Will use products to play,
                                                                                                           record and share music
                                                                                                              to associates and
                                                                                                            other musicians, with
                                                                                                                 confidence.
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