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Persona







                 Megan and Dave                                                        Megan and Dave                                                            Demographic



                                                                                       Megan and Dave are a young couple, with                                   AGE: 30 - 35
                                                                                       three kids. The couple both work full time jobs                           HOUSEHOLD: Family of 5, Living in a 4 bed-
                                                                                       and their kids are all in range from 6-10 years                           room house with a large garden, in the
                                                                                       old. In their spare time they love to host garden                         country side.
                                                                                       party’s for their friends and family. Dave built a
                                                                                       backyard bar which is perfect for creating a
                                                                                       party atmosphere with a constant supply of
                                                                                       cold beer cans for the adults and cool soft

                                                                                       drink cans for the kids.



                                                                                                                                                Awareness:



                                                                                        Megan and Dave consider themselves to be average                         after three kids, they have confessed that
                                                                                        when it comes to their knowledge of the environment                      sometimes they get lazy after dinner or parties

                                                                                        and how to be more environmental friendly, they try                      and can often through rubbish into the wrong
                                                                                        to do their best in reducing their carbon emissions by                   bins by accident, such as recyclable materials
                                                                                        waking instead of driving and having their home be as  like aluminum cans into the landfill bins. Dave
                                                                                        energy efficient as possible but they admit that they                      and Megan both want to do better but just cant
                                                                                        fall short when it comes to sorting their waste. While                   find the motivation sometimes through all the
                                                                                        living such busy lives and looking                                       hustle and bustle of life.









































        36                                                                                                                                                                          Claudia Nevin | c00240981 | Industrial Design | 2021
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