Page 52 - Jennifer Mooney
P. 52

PROTOTYPING                                                                                                                                                                          Chapter 5: Prototyping



            Design Iterations








                                  Design Iterations                                                                                This pet training app is a more simplifies version of initial ideas but is still

                                                                                                                                   designed with a comprehensive and user-friendly interface that covers
                                  After  conducting  user  testing  on  the  initial  wireframe  and  analysing                    users needs regarding training, support, and information for the best
                                  feedback, the researcher decided to focus soley on pet training and                              pet care. The homepage offers personalised reading recommendations
                                  community support and engagement. The researcher also iteratedsome                               and training program suggestions categorised by type, leading users

                                  designs  following  the  observations  of  other  pet  training  apps  by                        to  detailed  training  sessions  with  written  instructions,  videos,  and
                                  downloading each app, navigating their interface and taking note of their                        the  option  for  professional  coaching.  A  dedicated  Progress  Tracker
                                  unique features and options for users. The final app design includes                             provides visual overviews of training progress and milestones, along
                                  an  informative  dashboard,  categorised  training  modules,  a  progress                        with weekly streaks and an interactive calendar. The Resources section
                                  tracker, a resources page, a social hub, and a profile page.                                     offers informative articles and a map-based directory of local pet-related
                                                                                                                                   services. The Social Hub connects users with animal-related events,
                                                                                                                                   local meetups, available training coaches, live group sessions, and a
                                  Changes made:                                                                                    WhatsApp community for support. The Profile page allows for detailed
                                                                                                                                   pet profiles, including health records, and provides access to settings
                                  •  Created a more detailed and personalised onboarding process for a
                                                                                                                                   for managing notifications and app information. Navigation is facilitated
                                     more uniquely customised user-experience.
                                                                                                                                   by a persistent header with quick access to the profile, WhatsApp, and
                                  •  Categorised  types  of  training  into  basic  commands,  obedience
                                                                                                                                   notifications, and a footer providing easy access to all core app sections.
                                     training, behavioural training, and agility training to cater to every
                                     need.
                                                                                                                                   This pet training app's unique selling proposition lies in its comprehensive
                                  •  Added online links for further pet care or breed information rather
                                                                                                                                   and personalised approach to pet training, fostering user engagement
                                     than incorporating it into the app and making it too overwhelming for
                                                                                                                                   through a reward system, facilitating access to professional guidance
                                     users.
                                                                                                                                   and  community  support,  and  tailoring  the  experience  to  individual
                                  •  Removed unnecessary sections of the app such as the compatibility                             needs  and  multiple  pets.  The  app  incentivises  consistent  training
                                     quiz, costs and pet toys requirements, the health tracker, and lost                           with  daily  streaks  redeemable  for  vouchers,  offers  direct  access
                                     and found pets section, and animal breed information.                                         to  specialised  training  coaches  and  weekly  live  sessions,  builds  a

                                                                                                                                   supportive community through a social hub and WhatsApp group, and
                                                                                                                                   keeps users informed about local pet events and charities. Crucially,
                                                                                                                                   the app customises training plans based on the user's living situation
                                                                                                                                   and schedule, the pet's breed, age, and specific needs, and uniquely
                                                                                                                                   allows for the management and tracking of multiple pets, ensuring a
                                                                                                                                   tailored and effective training journey for every user and their animal
                                                                                                                                   companions.
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