Page 13 - Wayne Keating

ACCESS-FM Analysis

A Retro 60-70s form with radio like dial and fan cover design, fits ideally in office setting alongside PCS, shelves, etc. Matted navy blue finish, Retro

Matte Finish
rounded rectangle silhouette, white leather handle on top of body. Traditional fan shape and placement. Metallic silver dial stands out from the
body. Min-Max marking moulded into the body in the same colour. Rectangular

C 15 Euro retail price, made of low cost materials and mechanics for maximum profit turnover based on the quality of the product as a whole. 15 Euro

High Profit
Low Quality

C Target audience is particularly people working from home in small office spaces for cooling down stuffy atmospheres, but also mentions camping Office base

and travel on the product description. Working class market who typically shop in its POS Dunnes Stores would mainly buy this product as it is
Middle Class
unavailable elsewhere. Appeals to people who struggle to function in high intensity, high temperature situations and require a break from time
to time. Portability

E ABS components and box is recycled, internals are not modular at all and would be disposed as soon as it stops working. Internal components Not modular

Recyclable
are not recycleable and all externals are recycleable so would require dismantling in order to reuse any aspect of the fan, which consumers
would not bother doing. Aspects

S 158x63x236mm, ideal for office desk space and doesn’t take as much room as conventional fan. Upper handle only ergonomic feature that is Compact

Poor Ergo
obvious. Dial fits perfect to the hand.
Desk Space

S No direct safety hazards, fan is well guarded from all angles and is too hard to get any fingers beyond the guards. Internals are well guarded Meets Regs

All guarded
and all wires are covered. All safety regulations met by European Standards. Not waterproof in any way.
Wiring

F Made with the purpose to cool down the user with a fast moving fan creating cold air. Can have varying effectiveness depending on existing atmo- Cools

Effective
sphere, humidity, room space and the heat tolerance of the user. Usually used by the user in moments of stress, anxiety or overheating.
Humidity

M Main body created with ABS, which is recyclable and remouldable when at a melting temperature. This is used as it is a low priced material in ABS

PU
comparison to other polymers and metals. Polyuretane is used for the fan itself, while aluminium is used for the motors and battery components. All
of which are the lowest priced materials for their required use cases. Fiberglass

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