Page 69 - Kim Hong Tee - Design Booklet Year 3
P. 69
Project Introduction
Background
To encourage sustainable consumerism mindset and emotion investment
and appreciation into quality crafts to the current society. The aim is to
inspired the current consumer to acquire a few expensive meaningful
product that can last for a very long time, than to acquire many cheap
mass-produced products that do not last long due to quality, dated trend or
simply the lost of interest by the consumer.
Carve On
A craft-based company that values traditional craft mindset, producing
bespoke leather products and intergrating technology (laser engraving)
for quick personalization and customization. Their main customer base are
corporate client both national and international, they also cater to smaller
individualize products.
Assignments
Waste-Stream Upcycling
up-cycling leather waste that compliment CarveOn range of products.
Pen & Ancillaries
Design a customizable refillable pen shell/sleeve.
Hero Piece
Design a 300 - 500++ euro exclusive luxurious executive piece for
corporate clients.
66
