Page 83 - Cian McEvoy Year 3
P. 83

Marketing Project






















































                                Kildare Village ‘Pop Up’ Shop                                                                                       Apollo Athletics Instagram Ad








             Design Brief



             This project involved developing a product
             concept and brand opportunity and from this,

             creating brand positioning and a marketing

             plan for this new product concept. My product
             and brand was a Greek inspired athletics brand

             that used leather accents in their products and

             used handcrafted manufacturing


                                                                                                                                                                         Brand Logo
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