Page 9 - The Real truth about Traffic
P. 9

The Biggest Mistake



           Entrepreneurs Make In Markeitng




                            Their Business Online…



          Most people approach traffic like an opportunity
               seeker…



          They have a poorly designed website (sales funnel), that
               cannot convert visitors into customers very
               efficiently- or not at all- and they chasing traffic with
               the belief:


          More Traffic = More Money




          This is somewhat true… .. but ONLY if your marketing
          and sales mechanism can extract more value from that

          traffic than it costs…


          Traffic + Conversions = Sales



          By thinking that making money online is all about getting
               more traffic, you make the same mistake Langley
               made, by thinking flight would be achieved primarily
               through having a powerful enough engine:
                                                                      (c) Matt Lloyd,
                                                                         www.mobe.com
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