Page 56 - DaggaBay Magazine Issue 4
P. 56
This public relations specialist
uses email, custom apps, social
media, or other web-based
platforms to interact with
potential and existing customers.
It's a fun role that usually exists as
part of a cannabis company's
marketing strategy. Internet
marketing, communications, and
digital media design are all good
educational paths for this career
as most paid marketing strategies
will not work for cannabis
companies.