Page 116 - B6118-AEW-XX-XX-PP-A-0001_(P17)_Contractors Manual
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DESIGN





       D4 Overview of ERDDS Interior Décor Concepts






       D4.22  McCafe Branding

       McCafe is a brand associated with McDonald’s          -  The  screen  should be installed in a portrait
       premium beverage offering. In order to promote          format.
       this, a specific McCafe marketing screen must         -  The screen must be centralised to the counter.
       be present at every counter  adjacent to the          -  The screen must recessed into the wall with, a
       order pods. In addition, high quality finishes must     minimum 25mm deep services void created
       be installed  around the beverage equipment             for the full width of the recess for small power
       to highlight this within the kitchen.                   and data cable runs.
                                                             -  The McCafe screen wall  must be finished in
                                                               a combination of black / grey and timber /
                                                               gray striped laminate panels as set out in the
                                                               diagram
                                                             -  There  should  be  no  additional  ‘McCafe’
                                                               signage around the screen.






















































       D4.22           McCafe Branding                     6.0                        25 July 2017
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