Page 14 - World Airnews Magazine March 2020 Edition
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CORPORATE                                                                                                                CORPORATE
                JETS                                                                                                                     JETS

                                  JETEX OPENS NORTH                                                                                                       ELECTRIC PROPULSION



                                  AFRICA’S FIRST VIP                                                                                                      FUELS BUSINESS JETS


                                  TERMINAL IN MARRAKECH                                                                                                   MARKET





            etex has opened its latest VIP terminal at Marrakech Menara                                                                                            Article by Sucheta Goyal, Rachana Gandhi and Amit Gulhane from
        JAirport, introducing a new world-class facility in the Moroc-                                                                                                                                             MarketsandMarkets
        can market.

         Since first establishing its presence in Morocco as a fixed-base                                                                                                             AUTONOMOUS BUSINESS AIRCRAFT

        operator (FBO) in 2016, the company has already brought the

        signature Jetex experience to Casablanca, Agadir and Rabat. The                                                                                                               The development of autonomous aircraft for urban air mobility will
        new flagship Jetex VIP Terminal in Marrakech brings the company’s                                                              he business jets market is witnessing technological ad-  be used for business travel within the city. The involvement and


        total number of African locations to 16, including six FBOs.                                                             Tvancements, right from structural materials to propulsion   focus of leading players such as Airbus and Boeing on the devel-


         Each year, Morocco sees more than 10,000 private jet move-                                                              technologies. Established players in this market are moving toward   opment and commercialization of autonomous aircraft. Industry

        ments, making it one of the most important markets in Africa,                                                            new-age technologies.                                experts claim that remotely controlled aircraft will commercialize


        while the Middle East and North African region is expected to see                                                         For instance, Embraer, through its disruptive business subsidiary   first, and post its success, fully autonomous aircraft will enter the

                                                                                                                                                                                      market.
        around 175,000 business aircraft movements in 2020.                                                                      EmbraerX, recently unveiled a new Electric Vertical Take-off and



         “We anticipate private aviation in Africa to continue its rapid                                                         Landing (eVTOL) aircraft, which will be part of urban air mobility. It   In November 2018, Aurora Flight Sciences, a subsidiary of Boeing,




        growth. We want Jetex to help usher in that growth and better                                                            is expected to reduce travel time within a city and can save costs   introduced Odysseus, which is the world’s most capable solar-pow-



                                                                                                                                                                                      ered autonomous aircraft. Odysseus is an ultra-long endurance,
        serve the market’s increasing needs. It is an honor for us to es-                                                        when compared to traditional air taxis.




        tablish the first VIP Terminal of its kind in North Africa and we are                                                     Bell (US) plans to develop hybrid engines to satisfy short distance   high-altitude aircraft.

        grateful for the ongoing support of the government of Morocco,”                                                          urban operations, and later moving to fully electric engines. Many   ELECTRIC PROPULSION

        said Adel Mardini, founder and CEO of Jetex.                                                                             start-ups can offer a promising competition or be prospective   Electric business aircraft will be small, cheap, and less polluting






         Since 2009, Jetex has redefined the FBO concept and evolved   with designer pieces by Zaha Hadid, the modern facility has aircraft     collaborators for established market players, including Bombar-  than conventional business jets. eVTOL aircraft will be equipped



        it into a tailor-made luxury travel experience aimed at the most   parking and is open 24/7 for the utmost convenience of private   dier, Embraer, Gulfstream and Textron. These start-ups include   with autonomous and Distributed Electric Propulsion (DEP)
        discerning travellers.                               jet travellers.                                                     XTI Aircraft Company (US), Lilium (Germany), Zunum Aero (US) and   systems which will eventually be used as vertical business jets.


         The Jetex VIP Terminal is an exclusive space spanning 1,000 m²   Jetex celebrated the event with a gala reception with Moroccan   Kitty Hawk (US) among others.


                                                                                                                                                                                       According to Uber, if all the vital elements in a VTOL ecosystem,



        has been described as private and confidential haven. Furnished   authorities. Q                                          In the past 15 years the market has boomed from 2006 to 2008   such as regulators, vehicle designers, communities, cities, and



                                                                                                                                 and then seen a sudden downfall starting 2009. But since 2016   network operators, can work together effectively, the company


                                                                                                                                 there has been a steady growth.                      will be able to introduce autonomous electric flying aircraft in the


                NEWS                                                                                                              Factors such as the increasing number of billionaires, upcom-  coming decade.
                                                                                                                                 ing new programmes and the aging fleet are contributing to the   In January 2019, Bell Helicopter, a Textron Inc. company, revealed


                                                                                                                                 growth of this market. Challenges faced by this market include the   the configuration of a full-scale vertical-takeoff-and-landing (VTOL)




                           REPORTS LINK TEXTRON                                                                                  rise in fuel prices, uncertainty of order books and unavailability of   air taxi vehicle during CES 2019. The air taxi, named Bell Nexus, is
                                                                                                                                 airports in remote areas.
                                                                                                                                                                                      powered by a hybrid-electric propulsion system and features Bell’s



                                                                                                                                  Aircraft with Vertical Take-off and Landing (VTOL) capability and   signature powered lift concept incorporating six tilting ducted fans




                                   AND BOMBARDIER                                                                                environment-friendly propulsion technologies including electric   that are designed to safely and efficiently redefine air travel.




                                                                                                                                 and hybrid engines are expected to reduce the operating costs

                                                                                                                                                                                       In June 2019, EmbraerX unveiled a new electric flying vehicle

                                                                                                                                 drastically and serve as an opportunity for the market growth up   concept during Uber Elevate Summit 2019 in Washington, D.C. The
                                                                                                                                 to 2030. Such upcoming aircraft programmes are expected to con-  aircraft concept, with electric vertical take-off and landing capa-





                                             and margin expansion while prudently   The reports come after Bombardier            tribute to the growth of the business jets market post-2025.  bility, is part of the EmbraerX multi-project approach. EmbraerX is

                                             managing our liquidity and heavy debt   business jets recorded one of its best


                 he USA's respected Wall Street   load,” said Bombardier President and   quarterly returns for several years.     An analysis by MarketsandMarkets indicates that the Business   working on a collaborative effort with
           TJournal has reported that        CEO Alain Bellemare in January this year.  The company shipped 52 airframes of      Jets Market is expected to reach (US) 36.4 billion by 2030, at a   Uber to enable and accelerate the urban mobility ecosystem.
           Textron is in talks with Canadian man-  “The final step in our turnaround is to   all types, the largest number since   CAGR of 3.6% from 2019 to 2030.                    GROWTH OPPORTUNITIES IN DEVELOPING ECONOMIES

           ufacturer Bombardier to acquire the   de-lever and solve our capital struc-  Q4 2016.                                 FUTURISTIC TRENDS                                    SUCH AS AFRICA AND THE MIDDLE EAST


           company's business jet range.     ture. We are actively pursuing alterna-  Textron Aviation has cross-over                                                                 The business aviation industry of emerging economies, such as


             Bombardier builds and markets the   tives that would allow us to accelerate   only at the low end of Bombardier's   SOPHISTICATION OF CABIN INTERIORS                    South Africa, India and China is expected to witness growth due to


           Lear, Challenger and Global series of   our debt pay down. The objective is   range, having competing products with   The business jets market is experiencing a lot of technological   the receding impact of the economic slowdown.

           corporate jets, a sector worth around   to position the business for long-term   only the Lear 75 and the 10-seat Chal-  advancements, right from structural materials to propulsion   In recent years, Africa has seen an increase in the number of

           (US) $5-6 billion annually.       success with greater operating and   lenger 350.                                    technologies.                                        billionaires in a remarkable way. The growth in the High Net Worth


             According to reports, Bombardier is   financial flexibility.”      Acquiring the Challenger and Global               Business jet cabins are beings upgraded with advancements in   Individuals (HNWIs) propels the increase in the procurement rate

           looking to sell off its business jet range   In 2017, Bombardier exited the   series would put Textron in a position to   components and systems to enhance the passenger experience   of business jets. HNWIs buy private jets due to the high traffic on





           to raise cash to retire some of its (US) $9   commercial aircraft market, selling the   compete in the large business jet mar-  by providing comfortable, spacious and luxurious cabin equipped   roads, the need for personal security, and their inclination toward



           billion debt.                     C-series programme to Airbus, which   ket against Gulfstream and Dassault.          with In-flight Entertainment and Connectivity (IFEC) systems and   luxury.


             “Since launching our turnaround plan,   became the A220. The aircraft was   It could, however, spell the end of     soothing cabin lighting. It also has a cabin management system,   This is expected to be one of the major drivers for the business

           we have addressed our underperforming   built under a joint venture between the   the Lear name that pioneered small   which includes controls of all cabin environmental functions such   jets market to expand in the Africa region.

           aerospace assets, completed our heavy   two companies, but Bombardier has   business jets in the 1960s, with Cessna's   as lighting, temperature, wastewater management and IFE.  The African business jets market is projected to grow at a CAGR



           investment cycle, and put the company   said it is re-assessing its participation   Citation CJ3 and CJ4 both comfortably   In May 2018, ACJ created a new cabin design concept called Har-
           on a solid path toward organic growth   in the project.            out-selling the Lear jet 75 last year. Q           mony, which combines the comfort and space of a spacious body   of 4.2% from 2019 to 2030. The growth of the market is driven by

                                                                                                                                 cabin with the practicality to suit the longest of flights.   the increase in VVIP and business transport in the region, as well as

                                                                                                                                                                                      the growth in the tourism sector.
                                                  World Airnews | March 2020                                                                                               World Airnews | March 2020
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