Page 10 - P4403.59-V57_Numark Pharmacy Magazine Nov 24 print

Winning in winter:

The power of delivering

private services

Over the last couple of months, we hope we have given you some food for
thought in terms of the benefits of delivering private services and looking at
further opportunities beyond the flu vaccination service.
As we enter the winter months, community pharmacy faces a unique opportunity
to enhance your service offerings and boost revenue by promoting private
services. The winter season brings with it an increase in patient footfall, as your
patients seek remedies for seasonal ailments and prepare for the festive season.

It’s a win win! How private services

can benefit you and your patients Enhanced
patient care
Offering private services during You can address
the winter months brings a patient needs more
multitude of benefits for both you comprehensively and
and your patients. promptly. This improves
patient outcomes and
satisfaction, building
loyalty and trust
within the
community.
Increased Health
revenue promotion
Private services offer a By addressing
direct revenue stream, often winter-specific health
with higher margins than concerns, such as winter
traditional pharmacy sales. vaccinations and winter
This is particularly valuable ailment prevention, you can
during the winter months contribute to overall public
when patient footfall health, reducing the
naturally increases. burden on the NHS and
other healthcare
providers.

Convenience for
Differentiation patients
from competitors Private services will
In a competitive market, provide your patients with
convenient, accessible
offering a range of private healthcare options, particularly
services can set you apart during the busy winter months
from competitors, particularly when NHS services may
large chains and online be overwhelmed and GP
pharmacies that may not appointments difficult
provide the same level to come by.
of personalised care.

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