Page 20 - P4403.59-V64_Numark Pharmacy Magazine June 25
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                                                                      June




        Men's Health


        Awareness Week: A community


        effort for better health












        We know that the power community                     In-pharmacy conversations: Engage with
        pharmacy can make a real difference                  male patients during their visits. Simple,
        in people's lives. And as Men's Health               respectful conversations can break down
        Awareness Week approaches, you have an               barriers and encourage men to discuss their
        opportunity to support your male patients            health concerns more openly. The option of
        by raising awareness of preventable health           a private consultation room for one to one
        issues and encouraging them to seek                  discussions is an incredibly important and
        professional advice.                                 possibly lifesaving option that pharmacies
                                                             can offer to provide a safe place for
        Men generally visit pharmacies less                  customers to open up about topics they
        frequently than women, with studies                  may never share anywhere else, especially if
        showing men visit on average four times a            they can’t access their GP.
        year compared to 18 for women. Men are
        also less likely to seek treatment when sick
        and are less likely to consult a pharmacist          Extra revenue opportunities
        face-to-face.
                                                             By promoting awareness of men’s health
        Men's Health Awareness Week is a prime               issues and how you can support them, you
        opportunity to spotlight vital health issues         can also find ways to drive extra profit.
        that affect men and boys. Here are some
        practical ways that you can support your             Delivering private services such as
        community:                                           blood pressure testing service, weight
                                                             management service, erectile dysfunction
        Health screenings: Organise health                   service or hair retention service, can be
        screenings for common issues such as blood  invaluable additions to your current range of
        pressure, cholesterol, and diabetes. Early           services from a customer perspective, but
        detection can significantly impact long-             also add extra revenue.
        term health outcomes.
                                                             In England, there is the opportunity to link
        Educational materials: Distribute easy-to-           into the NHS Hypertension Case Finding
        understand leaflets and posters on topics            Service for blood pressure testing, which
        like prostate health, mental well-being, and         equates to £10 per clinic blood pressure
        lifestyle tips. Visual aids can catch attention  tests and £50.85 for ambulatory blood
        and prompt patients to learn more.                   pressure tests.







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