Page 7 - The Perfect Balance_Adaptable Concepts for Retail_Neat
P. 7
DESIGN
HARMONY ACROSS CONCEPTS
Our new BENU Light design concept emerges as a fresh evolution of our original design philosophy.
Rooted in an ethos of sustainability and “less is more,” this updated option exemplifies
our Lean Transformation Journey within PHOENIX.
This reinterpretation honours the brand values and aesthetics of BENU 2.0’s traditional minimalism with a
continued focus on stark simplicity and neutral tones while addressing contemporary desires for warmth.
06 07
