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STAGING PHOTOGRAPHY

Every effort to prepare your home for the market is And if the upfront cost seems steep, consider this:
designed to excite buyers and generate the highest possible Well-staged properties typically earn back nearly twenty
price for your home. With this in mind, experience and dollars for every one dollar invested. It’s the first and most
statistics tell us that professionally staging your home is a important step you can take to ensure your listing gets the
must. Today’s buyer uses online search engines to quickly attention it deserves.
scroll through listings and photos for the places that catch
their eye. The reality is, if your home doesn’t look amazing *Survey of Bay Area Realtors by Destination Analysts, Inc.
on a shopper’s screen, it may be passed over. The num-
bers are clear: Homes with staging spend 78%* less time
on the market.

Good pictures should sell your home before a buyer ever If the photos don’t make an impact from the moment
steps foot in the door. We utilize a team of artistic your listing is featured online, we likely won’t get a
photographers who understand how lighting, composi- second chance. From staging to photos, it’s all about
tion, framing, and details can bring a space to life. But the helping your property stand out as something special.
decision to purchase a home is almost always based on
an emotional connection a buyer feels to the property.

Strategic Marketing Plan sharkrealtors.com 14 Strategic Marketing Plan sharkrealtors.com 15