Page 17 - Millenial Finomics Issue 1
P. 17

the expired products had to be   taught you anything is to ask   “My third major project was

 disposed of, which must have   a successful in his field, so   risking both profits I had
 yielded loss. “Because it was   his words were nothing but a   from Egypuppy and Mokai to

 closed for six months, the   source of optimism to fellow    start the business of  motor-

 food industry is what was af-  entrepreneurs, businesses, and   cycles known Bikology. After

 fected the most, and it was   newly launched start-ups (that   five years of  having business-

 very devastating. I have six   were lucky enough to survive   es, I risked all the profits to

 branches of  Mokai, with   the pandemic) will catch up with   open the biggest showroom

 more than 680 employees   the pace of recovery.              in Egypt, and still, I did the
 who required salaries without                                same with Bekky Barber. I

 any income from their jobs.   In light of COVID 19, there    opened in old malls, that’s

 We used all the reserves of    have been many risks of busi-  another risk, but I signed an

 the company to cover-up”.   nesses shutting down; Mr. Ala-   exclusive contract in Al Fu-

 Mr. Aladin also mentioned that  din was asked to share risks that   ttaim Malls and took it as a

 few stockings in Egypuppy and  he took in life away from the   trial, and I believed it would

 the other companies got affect- pandemic and how he overcame   work after a huge risk,” he

 ed as well, even the slightest, out  the trouble what the strategies   stated. Based on his words, it’s

 of the products’ expiry.  he used were. “I have always       safe to conclude that risk comes
 Mahmoud Aladin further men-  faced risks, all the entrepre-  hand in hand with being an en-

 tioned that the drive was going  neurs are usually risk-takers,   trepreneur, which is a fascinat-

 back uphill and things gradually  and all my life has been pend-  , that was built in a high-risk  ing tie between a relatively pos-

 started to improve with recov-  ing on risks,” he continued, “I   area.”   itive job and a possibly-negative

 ery taking over along with the   risked everything at the be-  Mokai was first to open in an   action. After discussing the risks

 pandemic’s current status, “It   ginning to open Egypuppy   extension of New Cairo in   Mr. Aladin took in his favor,

 was like half-load stress was   to the extent that I sold my   Concord Plaza when the area   he was asked about other pas-
 off  because we were open-  car and my motorcycle and   was dead, and not a lot of peo-  sions besides entrepreneurship.

 ing up again, and working.   all my savings. And I gam-  ple were based there. Hence,   As sources have it, he makes

 Instead of  six or eight hours,  bled everything that I own,   no traffic existed at the time to  a distinctive educator. To no

 the shops started to open for  and I gambled because I   drive customers to the site, but  surprise, his answer approved,

 12 hours and fourteen, start-  believed that this project is   Mr. Aladin also said that he had  “That is a great passion for

 ing to pick up again. I believe  going to boom and will have   a vision for that area, which is   me because I can explain in

 the situation is getting back   great success; two years after,   now known for having all the   detail and give people exam-

 on track” was precisely what   I risked the profit itself  and   fancy projects such as Mokai   ples of  everything and lead

 Mr. Aladin said, and if life  sold my house to open Mokai  and a whole lotof cash pockets.  them.”


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