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Introduction

                                                      Cases of non-standard

                                                      application for the logo







            2. Partnerships with other organisations
                                                                          May2011
            The Commission often engages in joint activities with        Saturday
            other organisations. These activities might result in joint
            publications, events, joint initiatives, etc. In these cases,   Festival of Europe
            the standard visual identity might not be applicable.          European Institutions

            In case of equal partnerships, the communication product       Open Day
            should be co-branded. It means that the logos of the
            organisations involved in the equal partnership (including
            the standard logo of the European Commission) should
            be placed next to each other in proportionately equal   www.festivalofeurope.europa.eu
            sizes on the communication product. See pages 194 - 196
            for specific examples of co-branding. In the cases of
            co-branding, the standard visual elements of the visual
            identity (i.e. typography, layout, footer box, etc.) do not
            apply.

            When the Commission contributes to a project that is
            carried out by a third party organisation, the “sign-off”
            option must be used. In this case, the standard logo is                                May2011
                                                                                                   Saturday
                                                                                                   European Institutions
            placed on the communication product with a line that                                   Festival of Europe
                                                                                                   Open Day
            describes the nature of the Commission’s contribution.   www.festivalofeurope.europa.eu
            This line can refer to support, funding given or initiative   Debates – Information  BRUSSELS  www.festivalofeurope.europa.eu
            taken by the European Commission. (See page 196)    Activities         EUROPEAN DISTRICT
            The sign-off option demonstrates the Commission’s   Children’s workshops  7 MAY – 10 A.M. TO 6 P.M.
                                                                Music and dance
            involvement but shows that the Commission is not
            responsible for the execution or content of the project.
            The  sign-off  option  is  usually  applied  by  third  party                         Committee of the Regions
            organisations, therefore the standard visual elements
            of the visual identity (i.e. typography, layout, footer box,
            etc.) do not apply.




































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