Page 12 - CCAP-PS-8 - Citrix Cloud Services Sales Pitch
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Sales Pitch Title & Agenda






















                                                                                                                               Sales pitch agenda:

                                                                                                            • Structured agenda with clear steps

            Sales Pitch Title & short summary:                                                                   including what will be done and
         • Short headline with descriptive title                                                                 expected deliverables from each of the

         • Short summary of “why” we are doing                                                                   steps

             this (sometimes needed in two                                                                  • Short description as of what’s
             languages)                                                                                          expected from the audience

                                                                                                                 (stakeholders)

                                                                                                            • Clear timeline





                                                  Make sure you talk to (invite) the right people
                                                             and that they know what you want






       © 2016 Engage ESM All Rights Reserved                                                                                                                                            12
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