Page 4 - BOSC Virtual
P. 4

Preparation Outcome Selling Workshop

1. Read: CEB report on Challenger Selling - 10 minutes
2. Bring: a current account or territory plan to work on - 2 minutes
3. Bring: your plan to engage and sell outside of IT - 2
4. Create: a (1 page summary) case study of a 'a business outcome

     based sale'
5. Or where you have sold outside of IT - 16 minutes

                               30 Minutes to invest
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