Page 50 - BT-CSW
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Senior Stakeholders





          • "Transformational pitches" require that you need to go as high as you can.



              • Business owners are focused on Apps, not underlying infra

              • "Accountants are moving into Cost Transformation" projects




          • "Don't be scared to have the conversation yourself and don't be just a front door"


              • If you pass through an expert you lose control of the deal, the commercials and the opportunity to


                  drive



          • Have IT on board, they need support with finance.


              • We can go to the business through IT, on behalf of IT or in parallel
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