Page 35 - CCAP-PS-7 - Citrix Cloud Services: Renewals, Upgrades, Cross-selling and Up-selling (Module 7)
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Customer Challenges










   Challenges & Opportunities

    • Customer had multiple versions of XenApp and XenDesktop licenses as on-premises instances managed in geographically dispersed DCs
      Customer was satisfied overall, but user experience was inconsistent and management was labor intensive

    • Strategic project with global visibility and upcoming license renewal were catalysts for discussion of Citrix Cloud
    • Discussions began in April 2016 and deal closed Sept 2016 (six months)


   Challenges & Opportunities

    • On-premises DC was at maximum capacity and unable to keep up with demand
    • Keep legacy workloads on-premises; move new customers into Microsoft Azure

    • Customer running older version of XenDesktop nearing end of support. On-prem upgrade would require significant CAPEX and business
      disruption
    • Need to provide their multiple ‘clients’ each with their own compute demands for resource and client applications having to spec their on-
      premises datacentres to handle seasonal peak loads
    • Require a flexible, scalable infrastructure that adapts to cyclical business requirements


   Challenges & Opportunities

    • Existing XenDesktop customer with multiple data centers and over 200 locations worldwide, who was experiencing user complaints due to
      WAN latency and reliability
    • Existing network failover methodology relied on traditional routing protocols, which have slower failover times and don’t consider link
      quality in failover decisions
    • The customer also wanted to reduce the cost of app delivery while improving the performance and reliability of VoIP calls




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