Page 50 - How to Sell Cloud Services for Resellers
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Engaging with Business Decision Makers

 Head of    Pain Points                  Questions                Implications
Customer
Services  Contact center  1. How do you measure the         Contact centers often
          efficiency and      efficiency of your contact    use expensive IT
          Customer            center team.                  solutions that are
          Loyalty                                           difficult to justify, yet
                          2. What collaboration tools do    the benefits are
                              you use for communicating     recognized.
                              with customers?               Aim to focus on one or
                                                            two key processes
                          3. How do you measure and         and find out where
                              track customer loyalty?       improvements can be
                                                            easily monitored and
                          4. How are your customer care     measured.
                              processes supported by IT     Explain how Cloud
                              applications?                 Services and Hosted
                                                            Collaboration is ideally
                          5. What challenges do you face    suited to customer
                              by delays in bringing new IT  care and how it can be
                              applications into service?    delivered on a pay as
                                                            you go/grow model.
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