Page 20 - Citrix Business Builder
P. 20

Partner Business – Guidance & Outputs

  Sales                                                        Growth Rates:
   •Discuss sales history and net new business growth           Marketing &
     opportunities
   •Consider new products, renewals and Services                    Peers

  Segments                                                      Opportunity
   •Identify market expansion opportunities                      Landscape
   •Develop strategy to increase market share
   •Discuss how to expand existing and land net new market     Critical Success
     segments and verticals                                         Factors

   Capabilities                                                   Resource
   •Discuss what certifications and specialisations they will  Requirements
     grow and enhance
   •Identify appropriate enablement and sales coaching
     activities

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