Page 23 - BOSC - 1 day
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Outcome-based Value Prop
Drivers • Taxi industry is experiencing high growth
Goals
crisis.
• Owner: Too much competition – stealing
• Not interested in buying IT – I don’t have
• Owner: To increase my business so that
• To retain my reliable drivers.
Problems • Owner: Customers are very fickle, if they
Value else and there are many others to choos
Proof
• Some are trying Uber because they are s
• We can ensure that your customers coul
• That would eliminate the lost calls and en
• You mentioned losing up to 40 calls per w
each month.
• We have helped another taxi company re
almost 20% over 3 months.

