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The business case for IoT - rationale (i)








         ● Respond to customer’s changing business strategy

              − Customers are assessing/adopting IoT, possibly with other providers

         ● Seize the market opportunity for IoT solutions
              − IoT is a high-growth market and is becoming accepted for digital transformation


         ● Be part of the Big Data/analytics market
              − IoT generates the fuel for big data engines (applications & solutions)

         ● Exploit the burgeoning Cloud services market

              − Cloud is key to addressing demand for OT/IT applications, integration and data
                 analytics


         ● Be aligned with the shift to “web-scale” applications
              − Support customers on the development of new applications & services
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