Page 16 - DBP5043
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CONCEPT OF RETURN







            All investors want a return or profit from each of their investments
            without having to experience high risk. However, the returns and risks
            are directly related to each other where a higher risk is associated with
            a higher return that will be obtained and vice versa.


            Consideration should be taken into account in determining the risks and
            returns of an investment. This topic will emphasize the risks and returns
            for investors that invest in common stock markets.

            Types of investors:

            Generally, investors can be divided into three types:


            1. Risk free:

            This type of investor, try to avoid investing in high-risk investments such
            as investments in stocks. They are more interested in investing in the
            investment that has a very low risk, such as Amanah Saham Bumiputera
            (ASB), Premium Savings Certificates, or any investment guaranteed by
            the government.

            2. Risk adverse:

            These types of investors will try to avoid investing in a risky market, but
            tend to prefer low-risk investments even lower returns. They are always
            careful to environmental conditions that affect the stock market.


            3. Risk Taker:

            These types of investors like to invest in high-risk market, they think the
            higher the risk of an investment, the higher the potential returns
            available. Investors do not have the constraints of funds to invest.

            Reducing risk by diversifying


            Diversification mean to spread an investment over a range of investment
            instruments in order to minimize the risk of losing all the investment
            should one investment go bad. Diversification would tend to reduce or
            eliminate risk
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