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CHAPTER 5   •  Foundations of Planning     175
                         in the industry you’re interested in. Look at trends and   5-10  “The concept of competitive advantage is as
                         projections. You might want to check out the informa-    important for not-for-profit organizations as it is for
                         tion the Bureau of Labor Statistics provides on job   for-profit organizations.” Do you agree or disagree
                         prospects. Once you have all this information, write   with this statement? Explain, using examples to make
                         a specific career action plan. Outline five-year career   your case.
                         goals and what you need to do to achieve those goals.




                     MyManagementLab

                     Go to mymanagementlab.com for the following Assisted-graded writing questions:

                     5-11  Will planning become more or less important to man-  5-13 MyManagementLab Only – comprehensive writing
                          agers in the future? Why?                            assignment for this chapter.
                     5-12 How could the Internet be helpful to managers as they
                          follow the steps in the strategic management process?







                                                                   |
                    Management Skill Builder      bEInG A GooD GoAl

                                                                      sETTER


                    It’s been said that if you don’t know where you’re going, any road will get you there. It has also been said that
                    the shortest distance between two points is a straight line. These two “adages” emphasize the importance of
                    goals. Managers are typically judged on their ability to achieve goals. If individuals or units in the organiza-
                    tion lack goals, there can be no direction or unity of effort. So successful managers are good at setting their
                    own goals and helping others set goals.




                       PERSOnAL InvEnTORy ASSESSMEnT                                  P     I    A    PERSONAL
                                                                                                      INVENTORY
                                                                                                      ASSESSMENT
                    Tolerance of Ambiguity scale

                    Managers often have to deal with ambiguous situations, which can make planning very
                    challenging. In this PIA, you’ll assess your level of tolerance for ambiguity.



                    Skill Basics                                          •   Establish measurable, specific, and challenging goals for
                                                                             each key task.  Identify the level of performance  expected
                    In addition to your own focus on goals, employees should   of each employee. Specify the target toward which the
                    also have a clear understanding of what they’re attempt-    employee is working.
                    ing  to  accomplish.  Managers  have the  responsibility to  help
                      employees with this understanding as they set work goals. You   •   Specify the deadlines for each goal.  Putting deadlines on
                    can be more effective at helping employees set goals if you use   each goal reduces ambiguity. Deadlines, however, should
                    the following eight suggestions:                         not be set arbitrarily. Rather, they need to be realistic given
                                                                             the tasks to be completed.
                    •   Identify an employee’s key job tasks.  Goal setting begins
                       by defining what it is that you want your employees to   •   Allow the employee to participate actively. When
                         accomplish. The best source for this information is each    employees participate in goal setting, they’re more likely to
                       employee’s job description.
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