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CHAPTER 7 • Managing Human Resources 231
Interviews can be reliable and valid selection tools, but too often they’re not. To be effec-
tive predictors, interviews need to be:
• structured,
• well organized, and have
• interviewers asking relevant questions. 15
But those conditions don’t characterize many interviews. The typical interview in which ap-
plicants are asked a varying set of essentially random questions in an informal setting often
provides little in the way of valuable information. All kinds of potential biases can creep into
interviews if they’re not well structured and standardized.
What does research tell us about interviewing?
• Prior knowledge about the applicant biases the interviewer’s evaluation.
• The interviewer tends to hold a stereotype of what represents a good applicant.
• The interviewer tends to favor applicants who share his or her own attitudes.
• The order in which applicants are interviewed will influence evaluations.
• The order in which information is elicited during the interview will influence evaluations.
• Negative information is given unduly high weight.
• The interviewer may make a decision concerning the applicant’s suitability within the first
four or five minutes of the interview.
• The interviewer may forget much of the interview’s content within minutes after its conclusion.
• The interview is most valid in determining an applicant’s intelligence, level of motivation,
and interpersonal skills.
• Structured and well-organized interviews are more reliable than unstructured and unorga-
nized ones. 16
How Can I Be a GOOD INtervIewer?
TIPS FOR MANAGERS: Make interviews more valid and reliable!
1. Review the job description and job specification to help in assessing the
applicant.
2. Prepare a structured set of questions to ask all applicants for the job.
3. Review an applicant’s résumé before meeting him or her.
4. Ask questions and listen carefully to the applicant’s answer.
5. Write your evaluation of the applicant while the interview is still fresh in your mind.
One last popular modification to interviews has been the behavioral or situation
17
interview. In this type of interview, applicants are observed not only for what they say, but
also how they behave. Applicants are presented with situations—often complex problems
involving role playing—and are asked to “deal” with the situation. This type of interview pro-
vides an opportunity for interviewers to see how a potential employee will behave and how he
or she will react under stress. Proponents of behavioral interviewing indicate such a process
is much more indicative of an applicant’s performance than simply having the individual tell
the interviewer what he or she has done. In fact, research in this area indicates that behavioral
interviews are nearly eight times more effective for predicting successful job performance. 18
Watch it 2!
If your professor has assigned this, go to the Assignments section of mymanagementlab.com to
complete the video exercise titled Rudi’s Bakery: Human Resource Management.
hoW can yoU “cLoSe the deaL”? Interviewers who treat the recruiting and hiring
of employees as if the applicants must be sold on the job and exposed only to an organiza-
tion’s positive characteristics are likely to have a workforce that is dissatisfied and prone to
high turnover. 19