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CHAPTER 10   •  Understanding Groups and Managing Work Teams    333
                     4.  The final type of team is the virtual team, which is a team that uses technology to link   virtual team
                       physically dispersed members in order to achieve a common goal. For instance, a virtual   A type of work team that uses technology to link
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                       team at Boeing-Rocketdyne played a pivotal role in developing a radically new  product.    physically dispersed members in order to achieve
                       Another company, Decision Lens, uses a virtual team environment to generate and evalu-  a common goal
                                      25
                       ate creative ideas.  In a virtual team, members collaborate online with tools such as
                       wide-area networks, videoconferencing, fax, e-mail, or Web sites where the team can
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                       hold online conferences.  Virtual teams can do all the things that other teams can—
                       share information, make decisions, and complete tasks; however, they lack the normal
                       give-and-take of face-to-face discussions. That’s why virtual teams tend to be more task-
                       oriented, especially if the team members have never personally met.



                          Try It!
                      If your professor has assigned this, go to the Assignments section of mymanagementlab.com to
                      complete the Simulation: Virtual Teams.


                    What makes a Team Effective?


                                          Making a Team Effective


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                    Much research has been done on what it is that makes a team effective.  Out of these
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                      efforts, we now have a fairly focused model identifying those characteristics.  Exhibit 10–6
                    summarizes what we currently know about what makes a team effective. As we look at this
                    model, keep in mind two things. ❶ Teams differ in form and structure. This model attempts
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                    to generalize across all teams, so you should only use it as a guide.  ❷ The model assumes
                    that managers have already determined that teamwork is preferable to individual work.
                    Creating “effective” teams in situations in which individuals can do the job better would be
                    wasted effort.



                                    :::::::  Technology and the Manager’s Job   :::::::

                                                 KEEPInG ConnECTED: IT AnD TEAmS

                     Thirty percent of managers say their work teams are “digitally   Today, online collaborative tools have given work teams
                       fluent” and communicate very well using new electronic chan-  more efficient and effective ways to get work done. For instance,
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                     nels.  Work teams need information to do their work. With work     engineers at Toyota use collaborative communication tools to
                     teams  often being not just steps away, but continents away from   share process improvements and innovations. These commu-
                     each other, it’s important to have a way for team members to com-  nication tools allow employees to collectively share common
                     municate and collaborate. That’s where IT comes in. Technology   knowledge and innovate faster. Managers everywhere should
                     has enabled greater online communication and collaboration within   look to the power of IT to help work teams improve the way work
                     teams of all types. 31                              gets done.
                        The idea of technologically aided collaboration actually origi-  If your professor has assigned this, go to the Assignments section of
                     nated with online search engines. The Internet itself was initially   mymanagementlab.com to complete these discussion questions.
                     intended as a way for groups of scientists and researchers to share
                     information. Then, as more and more information was put “on the      TaLk aBouT IT 5: What challenges do managers face in man-
                     Web,” users relied on a variety of search engines to help them find   aging teams that must rely on IT to communicate?
                     that information. Now, we see many examples of collaborative      TaLk aBouT IT 6: Using Exhibit 10–6, discuss how the four
                     technologies such as wiki pages, blogs, and even multiplayer virtual   major components of team effectiveness would affect and be
                     reality games.                                        affected by a team’s use of IT.
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