Page 209 - New Agent Binder

2. When you get the option to choose a page, select "Create one" at the bottom of
the screen.

3. Set a title for you page and choose the category that best describes your business.
Some options include:

• Books and magazines
• Brands and products
• Music
• Sports
• Event Sources
• Local Businesses
• Website and Blogs
Pick a subcategory to help find your page in searches. For Example. if you used "local
Businesses" as a subcategory, you have options, such a bar, home, improvement, or arts
and entertainment. Click "Next."

Step 5: Edit your profile

1. Go back to your profile page and click "Edit your profile." Here you can add a
photo, bio and website link.
2. If you switched from a personal account, consider changing the photo, name and
username to reflect your business.

3. Using your familiar logo and business names make it easier for customers to find
you on Instagram.

4. The bio is an opportunity to put some branded language, links, or hashtags in
your profile.

5. Make a brief statement about what your business does or how you help
customers. Keep in mind, you're free to use a more casual tone on Instagram,
even if you business is conservative.

6. From time to time, many brands change their bio to display fun announcements
on the page.

Step 6: Invite contacts to follow you

1. Take advantage of any work you've done to build contacts online. In the settings
menu, use the "Invite Facebook friends" option to send a notification to your
entire Facebook network. You can use the "Invite friends" option to access other
networks, such as Gmail, LinkedIn, or Yahoo! contacts. The more followers you
have, the more it gives your business social media creditability.

Step 7: Fill your gallery

1. Start adding photos to you gallery. The best thing about Instagram is your ability
to reinvent old photos by adding filters. Users love the authenticity of the
platform, so you don’t need pro skills to tell great stories.