Page 224 - New Agent Binder

SOCIAL MOMENTS 02

INSTAGRAM

popular photo-sharing app to post and view images on the go.

Did you know? ... Instagram was created Best ractices
in 2010 as a small project by two San • Follow relevant accounts to appear in
Francisco-based developers. The name their “Explore” tab.
“Instagram” is a combination of instant • Tag, tag, tag! The more accounts you
camera and telegram. tag in your photos, the more likely your
photo will be seen by a wide range of
To begin Download the app on your nstagram users. lso, there’s a chance
mobile device and register using your the account you tag will “regram” your
email or Facebook account. Choose a photo, much like a retweet on Twitter.
username, add a default picture, write • Never upload blurry photos. Especially
a description – remember to include if you’re using nstagram to post a photo
your website and you’re ready to start of your listing, make sure the photo is
posting! crisp and clear.
• Go live! Post a photo letting followers
here your photos can go Be sure know you’re going live at a specifi c time.
to set up your additional social media Using your Instagram live session, share
accounts rofi le Settings Share home-buying best practices, local trends
Settings) so you can share photos on or exciting news!
other platforms. Instagram allows sharing • Try to use hashtags in your caption and
social media platforms like Facebook and limit the number of hashtags you use
Twitter. after your description. Hashtags on
Instagram are a great way to increase
hat you can t do Although you will the audience of your post but use
have a website – www.instagram.com/ them sparingly. Limit yourself to using
US N you won’t be able to include no more than fi ve hashtags per post.
live links in the capture of your post. You You can also use them in your stories
can add them to your Instagram stories to increase the potential reach of your
– “swipe up” on business accounts – and story post.
to Instagram ads. • Like and comment on others’ photos to
increase the exposure of your Instagram
account.
• Always ask permission before uploading
a photo your client may deem private or
personal.

(continued)

© 2019 BHH Affiliates, LLC. Real Estate Brokerage Services are offered through the network member franchisees of BHH Affiliates, LLC. Most franchisees are independently owned and operated.

Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.