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Must Monopoly Be Controlled?
             Sometimes the cure is worse than the disease. Some economists have argued that the
             best solution, even in the case of a natural monopoly, may be to live with it. The case for
             doing nothing is that attempts to control monopoly will, one way or another, do more
             harm than good.
               The following FYI describes the case of cable television, a natural monopoly that has
             been alternately regulated and deregulated as politicians change their minds about the
             appropriate policy.


              fyi




             Cable Dilemmas
             Most price regulation in the United States goes  widespread skepticism about whether price
             back a long way: electricity, local phone service,  regulation was actually a good idea and of in-
             water, and gas have been regulated in most  tensive lobbying by the cable companies.)
             places for generations. But cable television is a  After the law went into effect, however, cable
             relatively new industry. Until the late 1970s,  television rates increased sharply. The resulting
             only rural areas too remote to support local  consumer backlash led to a new law, in 1992,
                                                                                                                   Stringer/Getty Images
             broadcast stations were served by cable. After  which once again allowed local governments to
             1972, new technology and looser rules made it  set limits on cable prices.
             profitable to offer cable service to major metro-  Was the second round of regulation a success?
             politan areas; new networks like HBO and CNN  As measured by the prices of “basic” cable serv-
             emerged to take advantage of the possibilities.  ice, it was: after rising rapidly during the period of
               Until recently, local cable TV was a natural  deregulation, the cost of basic service leveled off.  homes: over a high-speed fiber-optic Internet
             monopoly: running cable through a town entails  However, price regulation in cable applies  connection. In some locations, fiber-optic Inter-
             large fixed costs that don’t depend on how many  only to “basic” service. Cable operators can try  net providers have begun competing aggres-
             people actually subscribe. Having more than one  to evade the restrictions by charging more for  sively with traditional cable TV companies.
             cable company would involve a lot of wasteful  premium channels like HBO or by offering fewer  Studies have shown that when a second
             duplication. But if the local cable company is a  channels in the “basic” package. So some  provider enters a market, prices can drop signif-
             monopoly, should its prices be regulated?  skeptics have questioned whether current regu-  icantly, as much as 30%. In fact, the United
               At first, most local governments thought so,  lation has actually been effective.  States is currently behind on this front: today
             and cable TV was subject to price regulation. In  Yet technological change has begun provid-  60% of households in Hong Kong watch TV pro-
             1984, however, Congress passed a law prohibit-  ing relief to consumers in some areas. Although  grams delivered over the Internet. What will
             ing most local governments from regulating  cable TV is a natural monopoly, there is now an-  these changes mean for the cable TV monopo-
             cable prices. (The law was the result both of  other means of delivering video programs to  lies? Stay tuned.







               Module 62 AP Review

             Solutions appear at the back of the book.
             Check Your Understanding
             1. What policy should the government adopt in the following  b. The only two airlines that currently fly to Alaska need
               cases? Explain.                                         government approval to merge. Other airlines wish to fly
               a. Internet service in Anytown, OH, is provided by cable.  to Alaska but need government-allocated landing slots to
                  Customers feel they are being overcharged, but the cable  do so.
                  company claims it must charge prices that let it recover the
                  costs of laying cable.

                                                                module 62      Monopoly and Public Policy       621
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