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Why The Gordon Company?
Gary was quite familiar with The Gordon Company and its President, Ira Bergman, but he did his homework. Checking with past Gordon Company clients and reviewing the strong references he received made his choice easy. Gary also had a quality store with superior merchandise, a great brand image, loyal customers, and a terrific reputation in the area. He wanted to make sure that the type of augmented inventory brought in to aid in the sale would fit with
his top-notch store.
Since The Gordon Company doesn’t own any of its own merchandise, management can fit the right brands with the right store to generate maximum return for the owner.
The Sales Results Were Outstanding:
• Overall sales during the nine-week event yielded revenue nearly 4 times more than the same holiday period last year
• Sales projected by The Gordon Company for the nine week duration were $4.3 million. Actual sales totaled $5.325 million, a windfall of more than a million dollars
• The revenue generated during the 62-day event alone was approximately 1.35 times higher than the entire previous year’s sales revenue
• Over 90% of G. Thrapp’s inventory was sold and at terrific gross margins throughout the sale
According to Gary Thrapp, “I knew I could trust The Gordon Company to bring me the maximum financial return and to conduct the sale with the quality and dignity that were important to me. They did a great job and I can’t recommend them more highly.”
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