Page 8 - Scott Oldford FuturePROOF Guide 2025
P. 8

-  Make your content context-aware (speak to the now, the nuance, the
                       undercurrent)
                   -  Prioritize original insight over aesthetic
                   -  Build content ecosystems—not one-off posts


               One deep piece of content that makes your ideal client feel seen, safe, and certain is
               worth 100 AI-written listicles.

               2. Your Offers Must Become Anti-Template


               This one is big.


               If your offer sounds like it could’ve been written by ChatGPT—or worse, if it was—you’re
               done.

               Your offers must be:


                   -  Hyper-specific to your unique experience
                   -  Deeply human in the way they promise and deliver transformation
                   -  Built to solve problems in ways AI can’t yet touch—emotional regulation, identity
                       integration, real-time human feedback, energetic alignment, embodied strategy

               Stop selling templates. Start selling transmission.


               3. Your Delivery Model Must Include AI—But Never Be Replaced
               By It


               This is where a lot of people get stuck.


               They either avoid AI completely (out of fear or ignorance)…
               Or they lean on it too heavily and lose their energetic signature in the process.

               The future of delivery is AI-assisted, human-led.


               Use AI to:

                   -  Organize onboarding
                   -  Automate personalization
                   -  Enhance reflection and insight
                   -  Create micro-learning paths
                   -  Transcribe and summarize insights for clients


               But never forget:
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