Page 13 - THE CARIBBEAN ADVANCED PROFICIENCY EXAMINATIONS

UNIT 1
MODULE 1: THE ENTREPRENEURIAL MINDSET (cont’d)

6. Noted regional entrepreneurs

Including but not limited to:

Chris Blackwell, Marley Family, Eddie Grant, Arthur Lok Jack, Thalia Lyn, Vincent Hosang,
Audrey Marks, Joan Duncan, Aleem Mohammed, Anthony Sabga, Richard Branson, Bill Gates,
Mark Zuckerberg, Reno Gajadhar, Jay Z, Oprah Winfrey, Steve Jobs, Hubert and Helen
Bhagwansingh, James Husbands, Allen Chastanet, Adrian Augier, Ronald Ramjattan, Edward
Beharry, Sir Charles Williams and Yesu Persaud.

7. Cultural diversity of Entrepreneurship

(a) Gender and entrepreneurship.

(b) Youth and entrepreneurship.

(c) Ethnicity and entrepreneurship.

(d) Family and entrepreneurship.

(e) Religion and entrepreneurship.

8. Mistakes of Entrepreneurs

Including but not limited to:

(a) Human Resource HR/Management failures: lack of leadership, judgement and
knowledge, lack of experience.

(b) Operation failures: poor inventory management; poor planning.

(c) Marketing failures: weak marketing strategy; uncontrolled growth; poor location;
incorrect pricing.

(d) Financial Failures: poor financial control; inadequate record keeping.

(e) Failure as a natural part of the entrepreneurial process.

9. Factors that Contribute to the Success of Entrepreneurs

Including but not limited to:

(a) Know your business in depth.

(b) Develop a solid business plan.

CXC A31/U2/13 8 www.cxc.org